Charitable giving via online platforms is on the up.
As a charity, online giving is important to you. These platforms represent a great way to present your cause to potential donors and attract new supporters.
And the average UK online donation is now just shy of £65.
And so it’s important to you to be able to track donations made via online giving platforms.
NFP 365, a supporter relationship management platform comes with online giving integration as standard.
NFP 365, based on Microsoft Dynamics CRM brings together information from various sources such as online giving platforms, as well as interactions via your website and information gleaned from your finance system to provide a single view of a single supporter.
With NFP 365 you can manage donations and pledges, track time donated by your volunteers, re-claim Gift Aid and see a 360-degree view of each supporter, which you can use to profile and then target your supporters through in-built marketing functionality.
Better yet, you can dictate how to respond to money pledged through online giving integration. For example, by automatically generating a task to place a phone call to any donor who pledges more than £50.